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MULYP lauches #BuyEthnic Campaign

MONDAY, MARCH 23, 2015, HighGround News

Memphis Urban League Young Professionals (MULYP) is a service oriented leadership organization. Their mission is to promote the development of young professionals (ages 21-40) in the Memphis area and to serve affiliates through social and community action.

Tonight (March 24) at 6 p.m., MULYP will host the "Neighborhood Spending" panel discussion at the Memphis Urban League. The panel will be focused on the importance of supporting local minority-owned business and its direct impact on community investment.

During the panel, MULYP will launch their #BuyEthnic campaign. The campaign will be a tool that encourages ethnic spending, by compiling all of the city's directories, consumer experiences, as well as, a home for local business advertising. The site will host a network of blogs, videos, and photos of young professionals sharing their purchases or experiences with different businesses. All posts will be using the hashtag, #BuyEthnic, to provide real time results and trends through several social media platforms.

“As young leaders, we recognize that joining together makes us stronger. #BuyEthnic will show how big of an impact, small business can really have,” remarks Rhonnie Brewer, Social & Cultural Chair, Memphis Urban League Young Professionals.

#BuyEthnic will also include a centralized directory of businesses and resources in Memphis. Advertising and promotion through the campaign is also available. With an emphasis on local businesses, communities will grow and invest from within.

For more information about #BuyEthnic, please contact Leslie Smith.

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